SITA Bets on Africa to Drive Digital Transformation in Air Transport
Appointed in September 2024 as SITA’s Vice President for Africa and the Middle East, Selim Bouri has set a clear goal: to position Africa as a strategic hub for the global digital transformation of air transport. In an exclusive interview with NewsAero, the African-born executive outlined SITA’s vision, priorities, and the opportunities technology offers to address the structural challenges facing African airports and airlines.
